Finally, a specialized skin care product that is formulated specifically for a Man's daily care regimen. Men's skin is overly stressed by its environment (pollution, climatic conditions, shaving) and is generaly less protected and cared for since men don't often use skincare products. Daily shaving is often the main aggravating factor, making men’s skin fragile. Not only does it destroy the hydro film which leads to a loss of natural protection, but it also often causes nicks and irritation. Thus the skin is sensitized, dehydrated, uncomfortable and irritated. Daily use of Elastica for Men will intensively freshen and improve skin complexion without excess oil.